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Local Falcon
Master Local Falcon to understand your map rankings and uncover opportunities to improve local visibility.
Explore Local SEO
What's included?
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Essential Local Falcon Setup
Learn what Local Falcon does, how to set up scans, and how to control your map scan radius and grid size. -
Understanding & Tracking Performance
Discover how to read scan reports, interpret heatmaps, and track your local rankings over time. -
Advanced Optimisation Tools
Explore scheduling scans, using Looker Studio templates, and applying Local Falcon Insights to optimise your Google Business profile.
Course Lessons
Frequently asked questions
What is the Local Falcon course about?
This course teaches how to use Local Falcon to track local search rankings, analyse performance with heatmaps, and apply insights to optimise client GMB listings.
How do I set up a Local Falcon scan?
Follow the lessons on scan setup, including configuring the map scan radius, grid size, and scheduling regular scans for consistent monitoring.
How do I read and interpret scan reports?
Learn how to analyse heatmaps, local search grids, and scan reports to understand performance, identify opportunities, and track rankings over time.
Can I track local visibility using AI tools?
Yes, lessons show how to track visibility in ChatGPT and Google AI Overviews to understand how AI perceives local search results.
How do I use Looker Studio templates with Local Falcon?
The course explains how to connect Local Falcon data to Looker Studio dashboards for reporting, analysis, and client presentations.
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